Architecture Social Club: “We See Immersive Installations as Concentrated Architectural Experiences”


© Óscar Villanueva

© Óscar Villanueva

As part of the activities that took place during the 16th MUTEK Mexico festival from November 16 to 24 in Mexico City, Adidas Originals presented ‘Aether’, an inverted installation by Max Cooper & Architecture Social Club. This installation represents an audiovisual mapping of abstract forms that works as an emotional instrument, and was presented in ‘La Fábrica’, a renovated 18,000-meter space serving as a reference for the electronic culture of the Eighties and Nineties.

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